Send a text to 500 people.
Get replies that book jobs.
Niora SMS campaigns go out as conversation-led messages — not blasts. And when someone replies, the AI handles the conversation and books the appointment.
10DLC compliant · A2P registered · Every reply handled live
The average SMS blast gets a 1.2% reply rate. Niora campaigns average 17%.
Because nobody replies to a blast. Everybody replies to a conversation.
Four ways to reach your list.
One inbox handling every reply.
Every campaign type sends as a personalised message. Every reply goes into the same AI inbox and gets handled automatically.
One message. Your entire list. Sent at once.
Promotions, seasonal alerts, announcements, last-minute openings. You choose the audience and Niora hits send with your name on it.
Best for: time-sensitive offers
A series of messages. Spaced over days or weeks.
Nurture sequences that build trust, build context, and re-engage across 3–5 days. Each message lands at the right time, in the right tone.
Best for: cold list reactivation
Sent when something happens. No scheduling required.
Service anniversaries, birthdays, season renewals, customer requested check-ins. Fires the message automatically the moment the trigger hits.
Best for: recurring revenue
When they reply, you respond at scale.
Broadcast widely, then Niora picks up every reply individually — qualifying, answering, and booking, no matter the volume.
Best for: large customer base activation
When they reply, Niora doesn't just log it.
It handles it.
Three kinds of replies. Three different outcomes. All handled automatically — without you picking up your phone.
Niora qualifies, books and confirms in the same thread.
Niora answers from your pricing rules — then asks for the close.
Compliance handled automatically. No human in the loop, fully logged.
Of texts get opened inside 3 minutes. Email averages 21% and most never get read at all. SMS hits the screen.
Source: Mobilesquared, 2026
When someone replies to a Niora campaign, the AI replies inside 3 minutes — usually under 60 seconds.
Source: Niora platform data, 2026
The same message sent by SMS pulls 4.2× the response of the same message sent by email.
Source: Niora platform data, 2026
Write it. Set who gets it.
Watch it go.
Building a campaign takes less time than writing an email. Most take under 2 minutes.
Write your message with smart personalisation
Type your message. Use {{FirstName}}, {{LastService}}, {{NextDueDate}} — Niora swaps them in for each contact. Live preview as you type.
Pick who gets it. Niora does the filtering.
Send to your full list, a specific segment (last 90 days, booked in years, no booked, or whatever's actionable).
Send now or schedule it. Set it and leave.
Pick immediate delivery or schedule for the perfect time. Niora handles delivery, throttle, opt-outs, and manages replies.
One feature. Every industry.
The campaign type changes. The AI handling replies doesn't.
"[FirstName] — winter's 2 weeks away. Want your boiler check before the cold snap hits? I've got Thursday or Friday open."
Avg: 21% reply · 13% booked
"Hi [FirstName] — it's been 7 months since your last cleaning. Want to slot in this week or next? I've got Tuesday at 2."
Avg: 18% reply · 9% booked
"Hi [FirstName] — your botox is right around the 12 week mark. Want to book your refresh? I've got Thursday afternoon."
Avg: 24% reply · 16% booked
"[FirstName] — found a new listing in your saved area. 3 bed, 2 bath, under your budget. Want me to send it over?"
Avg: 31% reply · 14% showings
"Hi [FirstName] — last service on the Civic was 5,200 miles ago. Due for one. Want a Saturday morning slot?"
Avg: 19% reply · 11% booked
"Hi [FirstName] — we haven't cleaned for you since March. Anything you'd like to get back on the calendar? Free quote if you want."
Avg: 22% reply · 13% rebooked
"We sent one campaign to 480 customers on a Tuesday morning. Niora booked 42 jobs by Friday — and I didn't touch a single message. That's a year of marketing budget paid back in three days."
How SMS campaigns
actually work
These are the questions every owner asks before sending their first campaign. Here's how Niora actually handles them.
"How is this different from a normal bulk SMS service?"
Bulk SMS sends the message and stops. Niora sends the message and handles every reply that comes back — qualifying, answering, booking, opting out — without a human picking up the phone. The campaign is the start, not the finish.
"What happens when someone replies to a campaign?"
Niora picks up the conversation in your voice and runs it to a booked appointment, an answered question, or a logged opt-out. Every reply lands somewhere meaningful, automatically.
"How does opt-out and compliance work?"
STOP, UNSUBSCRIBE, QUIT and CANCEL are honoured automatically and logged. Niora is 10DLC-registered and A2P-compliant, with quiet-hours and frequency caps built in by default. You stay on the right side of TCPA without thinking about it.
"Can I import my existing contact list?"
Yes — CSV import or direct CRM sync from HubSpot, Pipedrive, Salesforce, GoHighLevel, Jobber, ServiceTitan, Housecall Pro and more. Niora respects existing opt-outs and de-dupes on import.
"Can I see which contacts read it and who replied?"
Yes. Every campaign has a live dashboard: sent, delivered, opened, replied, opted-out, booked. You can drill into any conversation in two clicks and see the full thread Niora ran on your behalf.
"Can I personalise messages for each contact?"
Yes — {{FirstName}}, {{LastService}}, {{NextDueDate}}, {{Vehicle}}, {{Address}} and any custom field from your CRM. Niora swaps them in per contact and previews the rendered message before send.
Common questions about
Niora SMS campaigns
What is an SMS campaign with Niora?+
How is this different from a bulk SMS service?+
How does opt-out and TCPA compliance work?+
Can I import my existing contact list?+
Can I personalise messages for each contact?+
What types of campaigns can I send?+
What happens to replies overnight or on weekends?+
How quickly are campaigns set up?+
What does it cost compared to a sales coordinator?+
Your contact list has jobs in it.
They're just not booked yet.
Every lapsed customer, every past-season win-back, every re-engagement message that's never been sent — that's sitting in your CRM doing nothing right now. One campaign. Niora handles the replies. You confirm the bookings.
- 10DLC & A2P compliant
- Live in 48 hours
- Every reply handled by AI
- Connects to your CRM
A blast is a message. A Niora campaign is a conversation — at scale.